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August 15, 2018
Turkish Airlines and Skift Release 2018 Global Business Traveler Report
New research-based initiative examines how emerging factors ranging from disruptive technology to personal preferences impact corporate travel planning and policy
Turkish Airlines, the airline that flies to more countries and international destinations than any other airline, and Skift, the largest industry intelligence platform providing media, insights and marketing to key sectors of travel, today launched the 2018 Global Business Traveler Report.Based on industry feedback and interviews from U.S.-based corporate travel managers and international business travelers, the report examines how factors ranging from disruptive new technologies to personal preferences continue to impact the rapidly-evolving world of corporate travel planning and policy. The report aims to show ways that corporate travel managers and business travelers can find balance in their common purpose and mutual mission despite the gaps and differences in their objectives, expectations, priorities and realities. M. Ilker Ayc , Turkish Airlines Chairman of the Board and the Executive Committee, said the 2018 Global Business Traveler Report was an important part of their research and development process to continually improve the quality of the airline's services. "We regularly monitor existing and future aviation trends, and consumer demands, to develop and evolve our products and services," he said. "The results from this business traveler research provide an invaluable glimpse into the important motivations in the corporate travel space that will contribute to our growth in the years ahead." "Changing traveler habits and disruptive technologies are impacting all aspects of todayÕs business travel experience," said Skift President Carolyn Kremins. "This new report that we conducted with Turkish Airlines provides data-driven insights to help travel suppliers and corporate travel managers evolve their corporate travel offerings for this new environment." Key corporate travel trends for 2018 identified by the Global Business Traveler Report include:
The 2018 Global Business Traveler Report presented by Turkish Airlines and Skift can be viewed here. Copyright 2018 MarketWatch, Inc. All rights reserved. From https://www.marketwatch.com.
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