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Online B2B Travel Marketing Articles

  1. For Marketers, a Brand Safety Wake-Up Call

  2. Ad Fraud May Cost Industry $16.4 Billion in 2017

  3. Ads in Editorial Stream Beat Search, Social Visibility & Recall

  4. Advertisers' Coalition Pushes Better Standards for Online Ads

  5. Editorial Content More Memorable than Social News Feed

  6. Ad Blocking is the Best Thing to Ever Happen to Marketing

  7. Programmatic Is Problematic, Even When It Works

  8. Facebook Vows Transparency After More Ad Miscalculations

  9. How a Whole Swath of B2B Media Companies Got Wiped Out

  10. The Global State of Ad Blocking, in Four Charts

  11. Ad Blocking is Bad for Programmatic Advertising

  12. For Online Ads, Simplicity May Be the Key

  13. Above The Fold and Relevancy Optimizes Viewability
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