September 2020 Content Marketing & ROI Report - Actual


Featured
Content Marketing
Impressions
Current Month
Campaign To Date
TRIPinfo.com
24/7/365 Online
Home Page Display:
August 2020, December 2019
2,962 29,778
Weekly
Newsletters
09/30/20, 09/02/20, 08/05/20, 07/01/20, 04/22/20,
03/25/20, 02/12/20, 12/18/19, 10/16/19
1,238 6,350
Quarterly
Digital Magazines*
Shopping, Meetings, Maps, Lodging 255 3,063
Total Impressions 4,455 39,191


 
Clicks
Current Month
Campaign To Date
Clicks to your website and video from TRIPinfo 395 2,571
The USA travel industry average CTR is 0.05%.
Yours is 131x that.
Click-Thru Rate = 6.56%
Confirm Your Clicks: Search your Google Analytics > Reports > Campaigns > All Campaigns > TRIPinfo


Media Package
Investment
Cost-Per-Click
Campaign To Date
12-Month Wide Skyscraper, Mobile Adhesion Banner & Video on Market & Festivals Pages + Text Ads on Market, Tables, Tour Index & Video Index + 1/4-Page Ad Each Issue of Quarterly Digital Magazine + 6 Newsletter Features
Campaign Start 10/2019; $6,900 Annual Buy
$2.68 $6,900

*ISSUU reports real Impressions for Digital Magazines (more detail than Distribution).
TRIPinfo utilizes respected web analytics from the following sources:
Amazon Web Services Google Analytics issuu SendGrid
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